The Coventry Economy in 2010

Coventry has had a very tough year in 2009 on the economic front with some heavy job losses. The city has been through tough times before in its history and "risen from the ashes" both literally and metaphorically.

Coventry has been and still is a centre of excellence for engineering and manufacturing in the automotive industry, aerospace and other engineering disciplines. It also has two excellent universities with world class reputations. For example, Coventry University has an automotive design faculty that has produced some of the top transport designers in the world. These alumni have become top designers in Formula 1 Motor Racing and are leading the way at Jaguar Land Rovers design studios in Coventry. The Eurostar train was designed by a Coventry design graduate. The University of Warwick which was Coventry's first university is highly sought after by students from all over the world. It has world class research facilities in engineering and medical technologies. Both universities provide the academic training for The University Hospital Coventry and Warwickshire.

Between the universities and the various National Health Service hospitals and medical centres, they employ over 20,000 people in the city.

The economy in Coventry is getting through the recession and there are still plenty of customers in this city of 320,000 people. They have money to spend but are being very discerning in how they spend it and are shopping around to get value for money.

No longer do consumers and businesses in Coventry just look in the local paper or the phone book when they want to spend money. They are using the internet first and looking for value from businesses that have a significant presence on the World Wide Web.

This is where businesses must be. To be available to customers 24 hours a day, a shop window that never has the blinds pulled down. Sure there is still value in printed marketing but the recycling bins are full of old newspapers and flyers. There are some fine publications in Coventry to advertise in but they all end up in the bin after a very short life. You can close a webpage but it will still be available tomorrow.

Advertising with Activ Coventry gives you a 12 month presence on the most comprehensive online guide to Coventry. During this time you can be in control of your marketing with a few keystrokes and mouse clicks. Yes our customers are given control but we are always there to help if needed. So Coventry is still a great place to do business and there are some exciting developments on the horizon.

Spyker Cars are about to start production of their stunning range of high performance sports cars in February 2010 in Coventry. These cars are sought after around the globe and have not suffered during the recession, quite the opposite.

Modec are at the cutting edge of electric vehicle technology and make their range of electric vans here in Coventry. President Barack Obama recently announced that Navistar would receive a federal grant of $39.2 million in government stimulus funding from the Department of Energy to develop and build all-electric trucks. This is joint venture with Modec and will secure jobs in Coventry and possibly lead to new jobs, fantastic news.

About the Author: Activ Coventry is your complete online guide to Coventry and the surrounding area, to find out more visit our website, Activ Coventry

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